Luke Williams Biography

Luke Williams joined New York University Stern School of Business in September 2012 as Executive Director of the W.R. Berkley Innovation Lab and Clinical Associate Professor of Marketing and Entrepreneurship. He was previously an adjunct professor. Professor Williams is also a Fellow at frog design.

Professor Williams is a leading consultant, educator and speaker specializing in disruptive innovation. He is the author of Disrupt: Think the Unthinkable to Spark Transformation in Your Business. For more than a decade, he has worked internationally with industry leaders such as American Express, GE, Sony, Crocs, Virgin, Disney and Hewlett-Packard to develop new products, services and brands.

Professor Williams has been invited to speak worldwide, and his views have been featured in Bloomberg Businessweek and Fast Company and on National Public Radio (NPR).

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